The counter attack of "medical equipment wholesale" in the Internet era
2024-10-12
In recent years, with the development of society and the continuous improvement of human living standards, the rapid development of the medical device industry, now people can choose medical devices in the family, in order to make a rainy day, the selection of medical devices is gradually advanced, the product structure is constantly adjusted, the function is more diversified, the market capacity is also expanding. At present, the medical service market is also gradually open, as well as the accelerated development of the Internet, medical equipment has gradually established a network marketing platform. According to statistics, medical devices have become one of the most active and rapidly developing industrial fields in China, with an average growth rate of about 20%, which is much higher than the average level of the national economy and the pharmaceutical industry in the same period. China has become the world's third largest medical device market after the United States and Japan.
Industry expert Luo Shengqi said that medical devices sound strange and professional, but when it comes to products such as heart stents and cosmetic lenses, they feel that they are very close to life. Behind the fact that most consumers do not know much about them, the medical device industry is developing rapidly. He is also one of the beneficiaries as medical devices gradually take the express train of the Internet. He has been in the industry for many years and is very knowledgeable about the development of the industry. He said,
In developed countries, the output value of medical equipment and equipment industry and pharmaceutical industry is roughly equivalent. In our country, the output value of the former is only 1/5 of that of the latter. The serious imbalance of this proportion indicates that there is still a huge development space for the medical equipment and equipment industry in our country.
According to Luo Shengqi's analysis and data from the Ministry of Industry and Information Technology, the total industrial output value of medical device enterprises above designated size in China in 2013 was 343.8 billion billion yuan, an increase of 17.3 percent over the same period last year. By the end of 2013, there were more than 15000 manufacturing enterprises and more than 170000 second and third class medical device enterprises. The competition is gradually fierce, and vicious competition has gradually formed. The products are shoddy. Through the open platform of the Internet, everyone puts the products in the large space of the Internet to shuffle, which can benefit consumers. In addition, the current mobile Internet With a huge consumer population and a broad online market, the future prospects of medical devices will be very broad.
It is understood that the "medical device wholesale" network platform not only includes medical devices, physiotherapy series, infusion devices and other products, but also has the latest information and expert comments in the industry. There are a wide variety of products. At present, more enterprises in the industry have registered the website, enriching the projects in the industry. There are also more merchants coming here, and online transactions have become a trend in the industry.
Traditional industries use Internet thinking to promote industry transformation and upgrading, which has become a must for all walks of life, and it has indeed allowed traditional industries to usher in a broader market and space in the Internet era. Just like the network platform of "medical device wholesale", in the process of continuous maturity, it will also promote the real transformation and upgrading of the industry.
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